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MARSHALL, Mich., June 10, 2005.—Kids are in—among 2004 annual reports to
shareholders, that is. So, too, is the legalistic Form 10-K.
That's the word from an industry monitor. Sid Cato, journalist and former corporate officer, today released the 261st issue of his monthly Newsletter on Annual Reports. He cited several annual reports that featured children on the cover, including Constellation Energy (whose report, as Baltimore Gas and Electric Company, was world's first), Tellabs, Cleco and, "especially," Canada's Aliant. He said Aliant ran upwards of 120 photographs of the children and grandchildren of employees of the telecom. He found inclusion of the legalistic 10-K in more than one in three (37.4%) 2004 reports "depressing; it's a Securities and Exchange Commission-required filing, never intended for public consumption." Cato introduced his monthly print newsletter in September 1983. Subscribers primarily are producers, here and abroad, of a company's "key corporate communiqué," as he refers to the annual report to shareholders, required of every publicly held corporation. |